strategic innovation product design
motion graphics
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Part strategic thinker, creative guru & passionate doer. I believe creating starts with listening. I have strived to push the boundaries of design and storytelling for some of the world’s most innovative companies. I believe in the power of narrative and empathy.
STRATEGIC INNOVATION IS HOW I DEFINE
WHAT I DO
I believe in the emotional narrative, storytelling, a well-positioned anecdote, and the “perception idea”. I subscribe to the notion that the narrative is the critical influencer driving us—that great ideas reside in harvested insights and that design is as much about creating as it is about listening and understanding.
I believe in doing rather than talking, in tinkering and curating ideas, and that the whole is greater than the sum of its parts.
I offer a human-centered design approach based on the production of insightful research. It’s a creative process and a disciplined skill set aimed at creating empathy, beauty, and an emotion.
Chances are you already know my work.
I have been instrumental in branding and designing some of the most memorable television shows, networks and film marketing.
My work has won several awards such as:
Emmy's, Clio's, BDA's, Promax, Telly's and an MTV award
Featured projects:
Things don't always needs to move, to move you!
HIV OAKLAND
WIN DETERGENT
AMERICAN RED CROSS
Product Design
